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Social media in aviation – a helping hand or a slippery slope?

According to the latest Jobvite survey, more than 75% of enterprises are planning to increase their spending on recruitment via social networks in 2015. This comes as no surprise, considering that currently about 2 billion people on earth are using social media every single day – pilots, flight crew and other aviation workers included. As a result, in aviation and other industries social media is becoming a key tool in shaping brand image as well as attracting new talent. Nonetheless, while social media may serve as a beneficial aid in most cases, one silly move on Facebook can also send you downhill, fast. 

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Vietnam - new El Dorado for aviation expats

In March, 2015 a Vietnam Airlines pilot and an attendant were arrested under the suspicion of gold smuggling into South Korea. It has been the second case when Vietnam Airlines crew resorted to such illegal measures to supplement their income in less than six months. While it may seem as a pure coincidence to some, the situation in the flight crew segment of Vietnam may be the underlying reason for succumbing to the temptation. Currently, local aviation workers in the country are earning 4 times less than their expat colleagues, making the market a tough place for locals and a paradise for foreigners.

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“Old fashioned” aviation – can it save the HR world from an IT-triggered hara-kiri?

While it may be a surprise for some, getting hired by an airline can sometimes actually be harder than getting into Harvard. For instance, according to Lufthansa, only around 7 % of applicants to pilot position pass the initial screening, let alone further recruitment stages. At first glance it may be hard to understand why the industry with an especially high demand for professionals would encourage such difficult processes. Nevertheless, the techniques behind such recruitment not only aim at ensuring strict flight safety requirements, but could actually help in solving HR-related problems in non-aviation industries as well.

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Running out of people – executive shortage is up next for aviation?

Conducted back in 2013, a Forbes survey of Fortune 1000 companies predicted a 30% drop in the number of appropriately aged managers available for leadership roles between 2009 and 2015. It is now becoming clear that the forecast was completely right. CEOs are now in high demand across all sectors, including aviation, forcing top-notch executives to switch industries like socks in order to keep different businesses in line. While reorienting may be easy in some industries, aviation, due to its specifics, may be a tough egg to crack.

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